Health Coach, Wellness


The Swedish bed manufacturer Hästens is pleased to announce its partnership with its new sleep and wellness advisor, Dr. Chad Eldridge, Chripractor.

This partnership will contribute to Hästens’ ambition to make the world a happier, more peaceful and loving place through the creation of extraordinary sleep experiences. Since 1852, the Swedish family business has been driven by a quest for excellence and a passion for progress. Partnering with experts in the field of human performance – like Dr. Eldridge – is a way to amplify the brand’s values and help more people feel truly awake for the first time in their lives.

Dr. Eldridge is a Los Angeles-based chiropractor and wellness consultant working with an international clientele. Through his Five Pillars of Health system, Dr. Eldridge helps his clients assess all aspects of their lives – movement, sleep, nutrition, emotions and community – to create a tailor-made programme for optimal health. He believes that the quest for health is really about getting to know yourself better. His client list includes professional athletes from the NBA, National Football League, PGA and MLB, as well as executives and artists.

Dr. Eldridge shares Hästens’ commitment to excellence and is convinced that sleep is the cornerstone of a holistic approach to health. That’s why his unique Five Pillars system focuses on the whole person – not just diet and fitness – and defies the generic, short-term solutions that are rife in the wellness industry today. Hästens’ iconic Blue Check pattern makes the bed the centrepiece of the bedroom. Similarly, Dr. Eldridge believes that sleep should be the central element of a healthy life. Commenting on the new partnership, Dr. Eldridge says: “I’m a firm believer in doing the little things the way we do the big things. As I got to know Hästens and visited their headquarters in Sweden, I saw their unwavering commitment to helping their customers discover the transformative power of a good night’s sleep. I look forward to helping more people discover what extraordinary sleep can help them achieve when they’re awake – and how it can fit into their overall health goals.”

Dr. Eldridge will share inspirational content with his own followers and raise awareness of Hästens through media appearances and speaking engagements. His content and message will seek to communicate how better sleep impacts all other aspects of our health and lives – including our diet, fitness, relationships, and the health of our communities. He hopes to inspire everyone to be the best version of themselves, in order to reach their full potential every day.
For Jan Ryde, the fifth-generation owner and CEO of Hästens and author of the international bestseller ‘When Business Is Love’, there is a natural alignment between Dr. Eldridge and Hästens. “We are pleased to be involved with our current and future customers by inspiring them, providing cutting-edge services and our great Hästens products. Together, these components create an optimal wellness experience that allows them to thrive in their lives.”



Hästens is on a mission to spread extraordinary sleep around the world, so that their customers can become the best version of themselves and create the future they dream of waking up in. That’s why the master craftsmen at their Dream Factory in Köping, Sweden, design and craft every detail of our bespoke beds using the most precious natural materials.
Hästens history dates back to 1852, and we are proud to be a world-class family business present in over 50 countries and Supplier to the Royal Court of Sweden. With over 250 partners across Europe, Asia, America and Africa and Hästens continues to grow in existing markets and enter new ones.

For more information about Hästens beds, visit or Instagram @hastensbeds



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