Beauty, Paris

Home
Beauty
How To Be A Parisienne in 60 Seconds? La Biosthétique Says Oui Can !

How To Be A Parisienne in 60 Seconds? La Biosthétique Says Oui Can ! November 10, 2026Beauty, ParisOff

How To Be A Parisienne in 60 Seconds? La Biosthétique Says Oui Can!

Because life is too short for complicated makeup routines.

By Shari Inessa | WHAT WE ADORE Magazine

Let me start with a confession: I am probably the worst person to ask about elaborate beauty routines. I grew up with my dad, which might explain why spending 45 minutes in front of a bathroom mirror has never been my idea of getting ready. Contouring, baking, layering, setting, blending… By the time some women have finished their makeup, I’ve already had two coffees, answered 15 emails and probably changed my plans for the evening and the whole year.

Don’t get me wrong. I like makeup. I love looking fresh, polished and fabulous. I just don’t want to spend half my life achieving it.

And this is perhaps one of the reasons I fell so deeply in love with the French approach to beauty. Having lived in Paris for almost 15 years, I’ve developed a genuine appreciation for that wonderfully effortless je ne sais quoi. A little colour here, a touch of light there, beautiful skin, a fresh face. The kind of makeup that makes people wonder whether you’re wearing any at all. Less transformation, more enhancement. Less Kardashian, more Parisienne.

My 60-Second Parisienne Beauty Routine

Now, I’m not claiming to be a beauty guru. Quite the opposite. I’m the woman who wants maximum effect with minimum effort. And here is how I’d approach the perfect Parisienne look with AWAKENED.

0-20 Seconds: A Little Something for the Eyes

I love a beautiful eye, but I don’t need seven different eyeshadows to achieve it. The Silky Eyeshadow in Coca Mocha (€22.50) is exactly my kind of product. A gorgeous warm chocolate shade with a silky mousse-to-powder texture that can be applied and blended with your fingertips. No elaborate technique. No complicated brushes. Just a little warmth and definition. Because the objective is to look awake, not like you’re auditioning for a music video.

20-40 Seconds: The French-Girl Flush

Next comes my favourite trick: a little colour on the cheeks and lips. The Matte Lip & Cheek Tint (€31) has a soft, velvety powder-cream texture that makes it perfect for a quick touch of freshness. A little on the cheeks, a little on the lips, and suddenly you look as though you’ve spent the afternoon walking through Saint-Germain-des-Prés, drinking excellent coffee and being effortlessly interesting. Even if, in reality, you’ve been sitting at your computer answering emails since 8 AM.

40-60 Seconds: The Finishing Touch

For the final few seconds, I would reach for the Perfect Volume Mascara in Purple Storm (€28). Yes, purple. But a beautiful, deep, sophisticated purple that gives the eyes a little something unexpected without screaming for attention. Or, depending on my mood, a quick touch of Sensual Lipstick in Mauve Orchid (€27) for a more defined, velvety lip.

And voilà.

One minute. A little colour. A little definition. Your own face, only fresher.

No construction work required.

The Best Makeup Should Still Look Like You

What I particularly like about the AWAKENED philosophy is that it celebrates individuality rather than perfection.

The collection includes beautiful, wearable colours, from warm chocolate browns and soft mauves to more expressive shades such as Viola, Absinthe and Amberglow. There is room to experiment, of course, but nothing suggests that you need to reinvent your entire face. And that, to me, is what French beauty is really about.

I have never understood the obsession with looking like a completely different person after applying makeup. If I spend an hour getting ready only to discover that my own face has mysteriously disappeared, something has gone terribly wrong. I want to look like myself. Just a little more rested, a little more luminous and perhaps like I’ve slept eight hours instead of five.

Is that really too much to ask?

The most beautiful women I’ve encountered in Paris have rarely been the ones wearing the most makeup. They are the ones who seem comfortable in their own skin. A little mascara, a beautiful lip colour, a touch of blush, slightly messy hair and that unmistakable confidence that somehow makes everything work. Of course, a good red lipstick never hurt anyone either. So, while the rest of the world is busy contouring, highlighting and baking, I’ll happily stick to my little French routine.

Sixty seconds, three touches, one face. Mine.

This season, the palette embraces warm, earthy shades alongside deeper, more expressive hues. Think luminous chocolate-brown eyes, softly sculpted cheeks, velvety mauve lips and an unexpected hint of purple on the lashes. Among the highlights, the Silky Eyeshadow in Coca Mocha (€22.50) combines a delicate mousse-to-powder texture with a warm chocolate finish, while the Matte Lip & Cheek Tint (€31) brings a soft, buildable flush to both lips and cheeks. For those who love experimenting with colour, the Perfect Volume Mascara in Purple Storm (€28) offers a sophisticated alternative to classic black, while Sensual Lipstick in Mauve Orchid (€27) delivers an elegant matte finish. Completing the collection, the Brilliant Nail in Amberglow (€18.50) adds a subtle touch of warmth.

Beauty, On Your Own Terms

What makes AWAKENED particularly appealing is its versatility. Colours can be layered, blended or worn individually, moving effortlessly from understated daytime beauty to a more expressive evening look. With its inviting textures and carefully considered shades, La Biosthétique captures a refreshing approach to modern makeup – one where individuality takes precedence over perfection. AWAKENED is less about becoming someone new and more about rediscovering the beauty that was already there.

Discover more at La Biosthétique.

#thankmelater

Tags: Autumn Winter 2026, AWAKENED Collection, beauty innovation, beauty rituals, Beauty Trends 2026, Bold Makeup, Effortless Beauty, Eyeshadow Trends, Fall Makeup Trends, Fall Winter 2026 Beauty, french beauty, High-End Cosmetics, La Biosthetique, La Biosthétique AWAKENED, Lipstick Trends, luxury beauty, luxury cosmetics, Makeup Collection, Makeup Essentials, Makeup Inspiration, Modern Makeup, natural beauty, Self Expression, Sensual Textures, What We Adore Magazine, Winter Makeup